No comments about The Nonprofit Mergers Workbook Part II: Unifying the Organization after a Merger.

5 comments about Taking Care of Business: Establishing A Financial Legacy For Your Family.

1. Taking Care Of Business is one of those books that you read and its impact is so great that you want not only to read it again, but share it with others. Lee Jenkins combines financial wisdom with biblical principles and articulates this blend in a manner that has not been presented before in written form, but he does it in a way that is easy to understand especially to those of us not in the field of finance. Lee Jenkins' methodology in this book is also impeccable as one chapter's content builds the foundation for the next into a higher level reading experience and life changing message.



2. Taking Care of Business by Lee Jenkins has been a financial God send for a group of 9 couples in Kansas City, MO. Brother Jenkins explains what the Bible says about money and how to apply these financial principles in your life. He lays out why African-Americans have struggled in the area of finances and "Leaving A Lasting Financial Legacy" for their children and beyond. Taking Care of Business can help all peoples if they are willing to accept God's view on what the Bible has to say about money and be accontable to what the Word of God says. Money is a small thing, but it will reveal big things in your life! Thank you Brother Lee. We will continue to pray for you Martica, Kristin, Martin, Ryan and your ministry.



3. This is an excellent book. It explores and explains why so many people are in bondage to debt and living above their means. It also goes one step further and provides step-by-step methods to reduce or eliminate debt and bring balance to our financial lives.



4. I was most impressed with the comprehensive manner in which this text was written. The noted examples were founded in scriptures and life experience, and were completely applicable to everyday life struggles. It was also an easy read with timely information. Well done.



5. I really enjoyed this book. I took the time to read it during Christmas of 2007 on a train ride. Very detailed and well written.
   
   Pastor Whitmore
   Denver, CO

3 comments about Options for the Beginner and Beyond: Unlock the Opportunities and Minimize the Risks (Financial Times (Prentice Hall)).

1. Trading in options by regular folks looking for big returns has been catching on and I am not sure why. Are they really trying to use options to alter the risk of their retirement portfolios - either lowering the risk to ensure the preservation of capital or to add volatility with the design of increasing returns? Probably not. The average person is probably acting as a speculator and placing bets. For the market, this kind of behavior is a good thing because it adds noise that allows the professionals greater opportunities to profit. Now, think about what that means. You know the old saying about sitting down and a poker table and if you can't spot the patsy that it's you? Remember, options are an area of the market where there are only winners and losers. These are instruments where one side wins and the other side loses. However, in the right hands they are very important and useful financial instruments.
   
   This book is not a textbook on option theory, pricing, or how to use them in the context of lowering or increasing risk in a portfolio. It is a basic how to text for buying and selling options as speculative investments. The author, W. Edward Olmstead, is a math professor at Northwestern University and teaches a course in options. His experience with the topic shows because the text is clear, easy to read and to grasp. That is a fine accomplishment because learning how options work can be a mind bending experience for the first timer. Admittedly, he doesn't take the reader into pricing. Here, as an investor, you basically take the price given and make a decision. Of course, developing a position about what the price "should be" is what professional options investors do and if you are just licking your finger and sticking it into what you believe to be the financial breeze, well, just remember I warned you.
   
   Olmstead organizes the book into three parts. The first explains the basic concepts of what options are and some ideas about buying and selling them. His notions of when to buy and sell and how to use the way options change their value throughout their "life" are quite interesting. It would be fascinating to find out how well they work in real life and if they did, why these abilities to gain aren't simply priced away by people trading against them.
   
   Anyway, the second part goes into trading strategies and describes various kinds of spreads, collars, and so forth. Of course, these positions are geared towards fashioning risk for certain kinds of outcomes. They are not magic in themselves and are just as likely to end up worthless as any other set of options, but the downside and upside will be more specifically defined.
   
   The third part contains special topics (including DAY TRADING with options - oh boy, talk about walking into a financial mind field wearing lead boots), he touches on pricing and volatility and delta neutral trading.
   
   An interesting book that can help the beginner get some idea about options and can help those itching to trade in them begin to do so. Just remember the old childhood saying that knowledge is when you know the stove is hot. Wisdom is what you have on your fingertips after you touch the hot stove.



2. This book has excellent examples to supplement the excellent details about how to use Stock Options. Well written and easy to understand.



3. I have taken hours of classes on how to trade options. I have read lots of books on how options work and how to trade them. I have traveled hundreds of miles and spent thousands of dollars to learn how to become a better options trader. This book is sooooo... good if I had read this book first I would have made more money, loss less money, and I could have gained 100% more value from all the other options training I have done. If you are looking at trading options this is your starting point! If you already trade options then use this book as a review, becasue it has some very lucid explinations e.g.Chapter 29 - IV (implied volatiltiy) and the Black Scholes model. Now this will not be the only options book that you will get, and it does not go into super detail depth like a Sheldon Natenberg, but it is easy to read, it gets directly to the point and it's relatively small compared to other options books. The chapters are written independently of one another, so you can skip through the book and read exactly what you want. So if you just want to know how a double diagonal works then you read that chapter and your done. Thank You Professor Olmstead!They need to rename you Uncle Option :)

5 comments about The Complete Guide to Purchasing a Condo, Townhouse, or Apartment: What Smart Investors Need to Know - Explained Simply.

1. The author takes great pains to dispel those lingering myths about condo ownership. She does this in a light easy tone. The book has a good layout in an easy to read format. The chapters flow nicely into one another. The author has included some very interesting case studies and anecdotes provide by others in the Real Estate field.
   
   The book is full of strong practical advice. It also pulls no punches, she makes it clear that condo townhome ownership is not for everyone. She makes sure to cover not only the good points but the bad ones as well, especially in the area of Homeowners Associations-she explains their importance and how to deal with them. All of this done in an easy friendly manner with a welcome touch of humor.
   
   The book is an excellent checklist for anyone considering buying.



2. You would be surprised at the differences between purchasing a house and opting for a condo, apartment or townhouse! This guide totally demystifies the documents and the process, laying bare the restrictions (the plusses too!) associated with shared living. My own changing lifestyle necessitated a move from a house with all its trappings, to a townhouse complex, and at first my misgivings left me with an air of uncertainty as to what to expect. The invaluable information I found in this handy manual took me step by step through the process, covering areas I am sure would have been overlooked. Those important documents including clauses relating to disclosure statements and warranties, options and ordinances, became a lot less threatening after my virtual tour of the entire process through this exhaustive guide. I even found to my utter delight, a full amortization table based on 30 years, a glossary that simplified much of the industry terminology, sample condominium rules and regulations, and last but not least, a questionnaire that prompted me to think of issues which may have later resulted in pesky little problems. The Complete Guide was for me, a jewel of a find!



3. Realtor turned author Susan Smith Alvis knows how to generate a profit-- and in her latest title, "The Complete Guide to Purchasing a Condo, Townhouse, or Apartment", she provides a no-holds-barred, handy reference aimed at maximizing your multi-family property investment dollars. Here, Alvis draws upon her considerable knowledge and "insider's" perspective to lay bare the complexities -- from shopping to closing-- of these unique transactions utilizing a deceptively simple, straightforward tone and format; while her expertise is apparent throughout each chapter, the book's major strength lies in its easy readability and common-sense advice. Another plus -- though it is primarily oriented toward the first-time investor, the author has devoted substantial material to the buyer intent on occupying a shared housing unit full-time. No consumer is excluded, and, indeed, it is a fair assertion that even the seasoned landlord will glean new and relevant information from this guide.
   
   Clearly, the work is tailored to the conscientious buyer. As such, Alvis: defines -- in a logical, step-by-step fashion -- the differences between these specialty properties; illustrates: the necessary considerations based upon the buyer's goals; uncovers: the challenges specific to these structures via varied scenarios; and, more importantly, educates. And, in addition to her own hard-earned insights, this veteran real estate professional includes solid counsel and oft-unknown purchase tips from colleagues representing a cross-section of national markets. These tips -- all gems and presented in a fun, "classified case study" quote context -- outline realistic scenarios designed to navigate the prospective condo, townhouse, or apartment owner through unforeseen wrinkles and avoid potential pitfalls so as to culminate in a successful sale, regardless of occupancy or investment intent.
   
   Ultimately, "The Complete Guide to Purchasing a Condo, Townhouse, or Apartment" is an invaluable reference for the homeowner or investor considering a shared housing unit(s) acquisition.



4. Despite all the fluctuations in the real estate market these days, buying a place of their own is still high on the list of priorities for many people. However, an increasing number of buyers are examining the advantages of shared housing space, as opposed to purchasing a house. Whether you're thinking about investing in a condo, townhouse or apartment for yourself or as an investment, first pick up a copy of Susan Smith Alvis' useful guide.
   
   Alvis offers potential homeowners a better understanding of the difference between the different types of properties, and examines the benefits and drawbacks of shared housing. While some might prefer the greater degree of privacy provided by a single-family home, the alternative offers advantages such as low maintenance and a sense of community. But, Alvis notes, real estate professionals always say, "Location, location, location," for a good reason. Whether you're buying a condo, townhouse or apartment as a place to live or as a rental property, bear in mind that it is important to ask questions such as: Why is the property for sale? How many bedrooms and bathrooms does the place have? Is it close to schools, work, and shopping?
   
   In addition to explaining important documents such as disclosure, and insurance forms, Alvis closes her book with an extensive glossary of property-related terms that are clearly defined. She also includes a financial table that will allow potential homeowners to calculate their monthly payments. So, before you buy, first invest in a copy of Alvis' valuable guide. She'll help you get the best value for your money.



5. I am planning to buy a Townhouse or Condo in the near future. So, I was looking for a book which gives some practical advise comparing the shared housing with Single family residence and trends in the shared housing over the last few decades. I found this book and bought it looking at all these good reviews on amazon.
   
   But, I am disappointed. The advise in this book is too simplistic. It basically boils down to two below points.
   - You will have less maintenance in a Condo, Apartment or Townhouse compared to a Single Family Home
   - You will have more privacy in a Single Family Home
   
   Instead, I was looking for some practical advise based on the author's vast experience.
   One thing is, this book doesn't have many practical experiences and examples. All the information and advise in this book may fit into a 5 page article.
   
   From my limited experience of looking for townhomes here in San Francisco Bay Area, I can see lot of differences between townhouses built in 1970's, 1980's and in the last 15 years. Like the houses built before 1990 usually have more square footage and more patio space whereas ones after 1990 have less square footage, but a better home design in terms of home usability. I was not particularly looking for trends in California or Bayarea, rather at least high level mention of these trends. But, no where something like that was discussed.
   
   Although book has 284 pages, the actual pages excluding Appendix is only 174 and the remaining Appendix pages have things like Mortgage Calculator, Glossary ..etc which you can easily find online. Also, the chapters doesn't seem to follow a logical flow.
   
   All the above said, however, there is some useful information in this book like some general useful info about apartments, condos, townhouses, vacation homes and home owners association ..etc.

5 comments about True to Our Roots: Fermenting a Business Revolution.

1. Paul shows how a big business can have a much bigger and healthier effect on society not just the company's bottom line. The integrity of Paul Dolan and Fetzer vineyards in their goal to be sustainable should inspire everyone.



2. You don't have to be in the wine business to have noticed the rise of Fetzer Vineyards over the last decade or so. As a Californian and a long time devotee of the vintner's art (as well as a consumer!) I can tell you that Fetzer makes six and seven dollar bottles of wine with the best of them, and their more expensive labels are outstanding. And maybe this has always been the case, but before Paul Dolan was picked to head up the company in 1992 most of us didn't know much about Fetzer Vineyards.

   In this candid memoir (and frankly, part manifesto) about corporate culture and responsibility, Dolan gives us some insight into how he was able to grow the company by more than fifteen percent a year as he shares with us his ideas about how businesses should be run in a time of dwindling and strained natural resources. Fundamentally he believes that "it's time for business, one of the most powerful forces on Earth, to become a positive force for change. We already know that we can create tremendous wealth and technological progress. The new possibility...is to preserve that progress and wealth for the generations to come." (p. 8) This is the mantra of "sustainability" which rewards employees as well as shareholders, customers as well as executives. For someone involved in viticulture this means sustaining the land as well, and for Dolan this means organic agriculture.

   But Dolan also wants to make a difference in a larger sense. He wants to win awards for environmental excellence (and he has) by filtering the winery's wastewater and using renewable energy for the winery. He especially wants to show the world how Fetzer is both an economic success and a leader in environment-friendly practices and community and worker relationships. His "green" credentials might be judged from this statement: "The true cost of a gallon of gas is not the price you pay at the pump. The true cost" includes "what it costs the earth when oil is extracted and the cost when some of its byproducts return to the atmosphere..." (p. 17)

   He also recognizes that "Nonrenewable resources are running out," and that "Nothing takes place in isolation." (p. 18) Would that more business leaders recognized these facts and acted appropriately.

   This is also a book about how to become an effective manager. Dolan describes how he learned to listen, to his employees, to his son, and how he learned to put aside preconceived ideas and realized that sometimes the problem was himself. He tells a story about an annoying person (to him) named Tracey and the clay model they were trying to make (pp. 81-83) and how his change in attitude (inspired by his competitive nature!) allowed them to be successful in their project, and how that led him to stop regarding his son as "My Son The Jerk" (p. 84). This impressed me because it is not easy being that honest in public and in print. Later he even tells of a boldfaced lie he told and of an environmental mistake he made.

   But Dolan can afford to reveal his shortcomings because when you read the chapter devoted to his third principle: "The soul of a business is found in the hearts of its people" it easy to see that he not only respects and appreciates the efforts of others, but that he knows that such respect and appreciation allows them to do their best work. He sees this as part of our "inner psychology engine...that gets us to put our heart and soul into something." (p. 101)

   Another part of the book is actually about the wine making business, about how he grew the business by acquisition and branding, and how Fetzer committed, for example, to making a lot of Merlot and why (see especially pages 143-146). And there is an Afterword on how wine is made. The book ends with a Fetzer history time line and Resources for future study including books on sustainability.

   This is an inspirational book by a man who is proud of his achievements and wants to share that pride with the world. And it is a story about growth, not just the growth of Fetzer, but the growth of Paul Dolan. I should add that this is a beautifully produced book, clearly written (wine writer Thom Elkjer had something to do with that) and meticulously edited.




3. True to Our Roots is a combination of one man's evolution as a leader and a case history of how to engage business in serving its stakeholders in more ways. This is one of the rare books I have read where a company has used environmentally friendly policies and practices to enhance its business performance on a sustained basis while influencing its industry to make the same kind of improvements. Any business leader can learn helpful lessons from this book.

   Mr. Dolan came to Fetzer as a winemaker and helped the company make great strides in that role. One day he had an epiphany. Tasting grapes to see if they were ready for harvest, he noted that the flavors were much richer in one section than in the next. They were the same type of grapes, grown in the same microclimate. What could be the difference? Then, he remembered that the better tasting grapes had been tended with organic farming practices while the less good tasting grapes at received conventional chemical fertilizers and pesticides. His conclusion: His customers deserved the better tasting grapes. From that epiphany, he began a life journey that has led him to becoming a new type of leader and one who hopes to influence everyone in the world.

   As a young man, Mr. Dolan was like many young people -- anxious to prove his worth. Working like a maniac, he wanted everyone to cater to his decisions and purpose. That kept people from becoming close to him, and led to the break-up of his first marriage. He later remarried one of the Fetzer daughters, and tried to cure his over-controlling nature. Eventually, he learned that he should listen to, encourage, and inspire other people to do what they thought was right . . . rather than expect blind compliance to his ideas. That shift made all the difference in his personal life, and to the business.

   One of the surprising things about this story is that Mr. Dolan made most of these changes after Fetzer had been acquired by Brown-Forman, the alcoholic beverages giant. It's even rarer to find such industry leadership innovations coming from the heart in a small division of a large public company. But Brown-Forman has encouraged the changes. No doubt the support was enhanced by the Fetzer company's extraordinary success . . . growing earnings by 15 percent a year -- a remarkable feat in the wine business.

   One of the interesting lessons of the change to environmentally friendly practices (called "sustainability" in the book) is that it drew on the preferences of employees to do the right thing, and provide higher quality.

   Most of the book is devoted to explaining the six principles of the company's management style (with one chapter for each).

   Your Business Is Part of a Much Larger System -- The focus here is to see the linkages between what you do and the effects on your stakeholders and those who are connected to them. For more on this kind of systems thinking, see The Fifth Discipline.

   Your Company's Culture Is Determined by the Context You Create for It -- By setting appropriate goals that inspire people, you establish a way of thinking to creates the changes that you seek to make. For more on this thought, see Peter Drucker's The Effective Executive.

   The Soul of Your Business Is Found in the Hearts of Its People -- Letting people know that more than profits count leads to innovation by everyone in taking responsibility for the rest of the company's relationships. For more examples, see any of Millard Fuller's books about Habitat for Humanity International.

   True Power Is Living What You Know -- Living with integrity creates great personal and organizational power and effectiveness. See Tony Robbins for more examples of personal and organizational power.

   You Can't Predict the Future, but You Can Create It -- Your vision of what's missing to create a better future liberates the process of making the changes that are needed. The example of establishing leadership in the Merlot category is a very good one here.

   There Is a Way to Make an Idea's Time Come -- Set a good example to ease the process of change makes good ideas become real.

   The book has many good qualities, but I have to note what seems like a potential deficiency in the case history. While all of us like to think that alcohol is harmless, it actually destroys many lives and harms the families and friends of those whose lives it destroys. Alcoholics drink fine table wine just as much as they drink anything else. Although there is one brief mention of standing for wine consumption in moderation, the Fetzer story doesn't include any ideas for making itself more sustainable by dealing with alcoholism. It's a startling omission. I also wondered how much of the company's efforts to be "green" and respectful to stakeholders and stakeholders' stakeholders are related to residual guilt over the harm created by alcoholic beverages. For example, if you grow consumption of wine in the United States by increasing overall alcohol consumption, have you just created more alcoholics? Is that sustainable progress?

   I graded the book down one star for failing to adequately address this issue.

   Be sustainable in every way you can!




4. What could be more fitting than a recommendation for Paul Dolan's book, "True to Our Roots: Fermenting a Business Revolution"? Through this book, I became aware of Fetzer's attempt to reengineer the entire American wine industry along sustainable principles.

   A few quotes:

   "Fetzer Vineyards increased earnings an average of 15 percent a year through the 1990s, while keeping its environmental and social responsibilities as top priorities. Our experience proves that operating on a more sustainable basis is not an economic liability. If anything, we see sustainability as an economic asset and a competitive advantage."

   "A successful sustainable business... reaches out beyond the next four quarters, beyond the next five years, to consider what's ahead for the next generation. I is prosperous without being wasteful. It grows without mortgaging its future. It shares its discoveries without giving up its leadership. A successful business lives by its principles, and each new challenge is an opportunity to express those principles more fully, not abandon them conveniently."

   Taking a stand is different from taking a position. Gandhi did not take a position that the British salt laws were bad, or unfair, or illegal. They may have been all that, but he was not interested in taking a position about them. He wanted to end them. So he took a stand. There is a huge difference."

   (I wish I had space to reprint Dolan's vision of a sustainable society based on sustainable business. If you get the book, it's on pages 150-151.)




5. Read this for my sustainability in engineering class. The guy has some really good ideas but through the entire book hes patting himself on the back. It was extremely irritating to hear him rant about how great he was.
   
   So in short, the book is very much worth reading but you're going to need to steel yourself for an author that needs his ego bubble to be broken.
   
   The content contains many different ways to help improve the lives of workers and the environment. For someone trying to figure out a way to jumpstart a green business plan it would be a good place to start.

2 comments about The ITIL V3 Factsheet Benchmark Guide - An Award-Winning ITIL Trainer s Tips on achieving ITIL V3 and ITIL Foundation Certification for ITIL Service Management.

1. This is not a good book to use to study to be ITIL v3 certified. It's just like the title claims...it is a bunch of fact sheets. Some sheets seem like posters that were shrunk down to 8.5 x 11. Pretty hard to read at that typeset. I bought it to help study to get certified and found it to be useless for that purpose. It may be good if you want to create your own posters and use the ones in this book as templates. Otherwise pass by this book and look for something else.
   Greg
   BTW: I am ITIL v3 certified, but no thanks to this book.



2. This book delivered exactly, and more, what it promised. We got extensive insight into the ITIL V3 processes, activities and their relationships from this title. Something we have ONLY been able to retrieve from this book and nowhere else.
   
   This book is unique in its offer: the Mindmaps, the added ITIL process information is invaluable, and the book is set up and laid out in a way that makes it easy to navigate and supports us in considering which ITIL move we need to make next in order to gain maximum benefit and momentum form ITIL v3.
   
   I highly recommend this book, this is the best in its kind for your ITIL V3 initiatives/rollouts.

5 comments about Breaking Through: Building a World Class Wealth Management Business.

1. A well delivered guide to attracting and maintaining a business relationship with the affluent. The authors provide a penetrating understanding of the wealth management process through proven research methods.
   This is a must read!



2. Successful businesses utilize research to help them build, guide and create their future. The authors provide you with the research to help you decide how to build a successful WM practice that fits your goals and well ahead of the competition. Don't wait too long to read this book your competition already has.



3. Having just read "Breaking Through" I couldn't wait to get to my computer and give my opinion of it. First, I was so pleased to see that the book itself was beautifully designed and printed. It made me want to read it, and not toss it on the floor next to my desk with the other piles of books and magazines. I put it on my coffee table. Each evening I read a few chapters, and word-for-word it held my interest. John Bowen and Patty Abrams are the masters when it comes to teaching and coaching advisors how to build a powerful business that is not only successful, but manageable, so you can actually have a life, too. The book is a virtual blueprint that you can customize to your own practice. And they show you how, step by step. I am not an advisor; I am an industry journalist. Believe me, I have seen every book on marketing, practice management, sales, motivation, wealth management, etc etc. You name it. And I also know many of the various coaching and training programs very well. In my job as journalist, author, and communicator I talk to advisors every day. John and Patty's name always comes up in glowing terms as world-class coaches. I highly recommend Breaking Through as a must-read for any advisor looking to develop a solid high net worth wealth management business.



4. I have reviewed the book and would recommend it for all financial advisors wishing to take their practices to the "Next Level". I have heard John Bowen speak and actually argued a couple of fine points with him. He won. Extremely well researched. The programs he recommends really work. If you want to excell in the Wealth Management Business, buy the book, read it, then get a copy for your staff and have them read it. Lastly, get a copy for any outside experts with whom you work. They will be amazed with the thoughtful, well researched material. The ideas work, the authors are experts, buy the book, then implement it's principles in your practice.
   
   R. Hockett " Wealth Manager" Atlanta, Georgia



5. I have been in Wealth Management for 20 years, so I was a bit skeptical when this book was suggested to me. It is geared toward Investment Advisors that want to expand into a full Wealth Management practice. Well it was a terrific read and very enlightning. There were so many strategies in the book that made so much sense. This book has given me the confidence to try new things, and they are working! Not sure if you can ask much more than that from just a book.

4 comments about Swing Trading with Oliver Velez Course Book with DVD (Trade Secrets Course Books).

1. 3 stars sounds like a bad review, I probably would have given it maybe 3.75 if that were an option. Anyways, the book (short at about 80 pages) starts out with a simple but concise / effective overview of how he explains the cycle of the market, i.e. stocks go up, stall, go down, stall, go back up...
   
   I have not actually watched the DVD yet, but the book itself really only has one solid trading idea / setup. That's why I gave the book just less than 4 stars: it isn't filled with fluff really, but is pretty short on substance overall, you are better off probably reading it in a couple hours at the store.



2. The book is more a hype than the advertised claims! It is not worth the money!



3. One of the better Trading books that I have read. The included DVD is really helpful.



4. If you have this book, you must also have Master Trader. The two go hand in hand. These two books are a must for your library.

5 comments about Building Biotechnology: Starting, Managing, and Understanding Biotechnology Companies - Business Development, Entrepreneurship, Careers, Investing, Science, Patents and Regulations.

1. This is in response to the review stating that a book was bound upside down. I would like inform everyone that this was an isolated printer error and in no way reflects the Publishers attention to detail or concerns for quality. Occasionally a make-ready (set-up) copy slips though which is the likely scenario in this case. We (the printer) take full responsibility for any inconvenience or skewed review.



2. I bought this book for a biotech project management class aside from the required books for the course and found it more helpful than any of the required books (not on project management, but as far as understanding the biotech industry). It provides a very good overview of the biotechnology industry that would be helpful for almost anyone touching this field - investors, professionals considering working in the field, patients considering a new drug therapy or participating in a clinical trial, doctors... I would recommend this book as an excellent first read to get the "lay of the land" followed up by more in-depth research in areas you need/want to know more about. By the way, my whole team ended up using the book to help them each prepare their part of our final project, which was a product development plan that took a novel cancer drug from phase 1 through commercialization. Thus you can see the scope of the book is quite broad and yet direct, the book is only 200 pages plus several useful Appendices (e.g. one is on careers in biotech and another provides and index of websites for different biotech areas).



3. There are numerous typos, probably one every chapter. The idea behind this book is great, however the author has a very difficult way of explaining the concepts leaving you reading and re-reading sentences over and over again. There needs to be more depth, and a professional review to correct grammer, typo's, and perhaps write more coherently.
   
   The book is good, I would own it, but it really needs major improvments.



4. I have always been interested in the link between a good idea and successful business. This well written text supplies readers with a great overview of biotech, as well as nicely focused examples of the history of the field.
   I spent a nice Saturday on the beach reading this book not knowing exactly what to expect. I received an easy to follow enjoyable read that was informative. I ended up reading the entire book twice as well as a number of select chapters numerous times. Each time a picked up the book I got something new out of it.
   I would strongly recommend this for any Biotech professional as well as interested MBA students/professionals. It pulls together nicely a number of very important parts to creating a successful start up company (biotech included)
   As a scientist my ungood grammar and lack of a more creative summary don't do this outstanding book justice. Worth every penny of $60.



5. Great book for anyone considering or pursuing a career in biotech/pharma. It covers the basic biology, business and regulatory processes of the industry in a way that is very digestable for a wide array of readers with different backgrounds (i.e. scientists, business professionals, clinicians etc.)It's probably most appropriate for bioscience/business/medical/pharm students, professionals who are fairly new to the industry or to those who already work in the industry but would like to learn a bit more about the others areas of the sector that play significant roles in the research, development & eventually marketing of therapeutic medicines.

5 comments about Guerrilla Marketing for Financial Advisors.

1. I have implemented several of the ideas in Grant's book and my practice is booming. I have prospects calling me! What more can I say?



2. I have read numerous publications on building a successful financial planning practice. This is one of the better ones out there. This book is not only great at showing you creative and different ways to market your services, but also helps you put together a business plan and marketing plan that focuses on marketing. Some of the suggestions are brilliant and will definately help set you apart from the "typical" advisor. This is a great book to have close-by, and one that should definately be reviewed when creating your annual marketing plan.



3. This book offers no marketing tactics. It stresses honesty and friends. THANKS GUYS...That helps. DO NOT BUY THIS BOOK. IT IS A WASTE OF MONEY! I can sum up the entire book in this next two sentences. "Our real marketing thoughts will be in our next book. This book is basically a teaser (like a movie preview), with no information and an exciting title."



4. I am an experienced Investment Advisor and thought that this book was an excellent read. I really enjoy how it provided many real-life examples and not just theory.
   
   A beginner would also find this book useful.



5. Good ideas for someone to think of if you want to start a business or already have one.